Privacy Policy

Last Updated: 2025

At Hoxton Macs Store (macbooksalestore.com), we are committed to protecting the privacy and security of our global community of innovators, creators, and professionals. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our online store, purchase our premium certified pre-owned Apple technology, or interact with our services.

Our customers—from students in London to professionals in Tokyo and startups in Sydney—trust us not only for exceptional Apple products but also for a secure, transparent, and seamless digital experience. This policy is designed with your global lifestyle in mind, ensuring compliance with international privacy standards.

1. Information We Collect

We collect information that you provide directly to us and data collected automatically through your interaction with our site.

A. Information You Provide:

• Contact & Identity Data: Name, email address, shipping/billing address, phone number (for order fulfillment and communication).
• Transaction Data: Details of the products you purchase (e.g., iMac 27-inch, iPad Pro 11-inch, MacBook Air 15-inch with M-series chips). Note: We do not collect or store your full credit card or PayPal account details. Payment processing is handled by PCI-DSS compliant third-party gateways.
• Communication Data: Correspondence with our support team via email (e.g., [email protected]).

B. Automatically Collected Information:

• Device & Technical Data: IP address, browser type and version, time zone, operating system, and device type (helping us optimize display for users browsing our curated collection of Macs, iPads, and iPhones).
• Usage Data: Pages viewed, time spent on site, navigation paths, and products interacted with (e.g., exploring M1, M2, or M4 chip models).

2. How We Use Your Information

We use your data solely for legitimate business purposes to provide and improve our service:

• To Fulfill Your Order: Process payments, arrange shipping, send order and tracking confirmations to your email, and handle returns.
• To Communicate: Send essential service emails (order updates, security alerts). We do not engage in promotional spam.
• To Improve Our Store: Analyze site usage trends to enhance website performance, product curation (like our selection of Mac Studio or iPad Air models), and user experience.
• To Ensure Security: Monitor and prevent fraud, unauthorized access, and other malicious activities, in line with our commitment to “Military-Grade Security.”

3. Data Sharing and Disclosure

We value your trust and share your data only as necessary:

• Service Providers: With trusted partners who perform services on our behalf under strict confidentiality agreements (e.g., payment processors like PayPal and major credit card gateways, shipping carriers like DHL or FedEx).
• Legal Obligations: If required by law, regulation, or legal process (e.g., a court order).
• Business Transfers: In connection with a merger, sale, or transfer of assets, where customer information may be part of the transferred assets.
• We do NOT sell, rent, or trade your personal data to marketing companies or data brokers.

Given our global customer base (serving most regions worldwide, with some exclusions), data may be transferred to and processed in countries outside your own, always under adequate data protection safeguards.

4. Data Storage and Security

We implement robust technical and organizational measures to protect your data:

• Encryption: We use SSL (Secure Socket Layer) encryption for data transmission, similar to the security protecting our payment gateway.
• Limited Storage: We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law.
• No Financial Data Storage: As stated, we never store your credit card or PayPal financial details on our servers. This is handled by our PCI-DSS compliant partners.
• Secure Infrastructure: Our website and databases are maintained with industry-standard security protocols to prevent unauthorized access, alteration, or disclosure.

5. Your Rights and Choices

Depending on your location, you may have rights regarding your personal data, including:

• Access & Portability: Request a copy of the personal data we hold about you.
• Correction: Update or correct inaccurate data.
• Deletion: Request deletion of your personal data, subject to certain legal obligations.
• Opt-Out: Object to or restrict certain types of processing.
• Account-Free Purchases: As our checkout is streamlined for speed, you purchase without an account. All data is linked to your transaction and email. For future account-related requests, please contact us.

To exercise these rights, please contact us using the details below. We will respond within a reasonable timeframe.

6. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance functionality and analyze site performance.

• Essential Cookies: Necessary for the website to function (e.g., managing your session during checkout).
• Analytics Cookies: Help us understand how visitors interact with our site (e.g., which products like Mac mini or iMac 24-inch are most viewed), allowing us to improve our curated collection. We use this data in an aggregated, anonymous form.
• Your Control: Most web browsers allow you to control cookies through their settings. Please note that disabling certain cookies may affect the functionality of our website, such as the smooth interaction with payment method cards on our homepage.

7. Transparent Pricing & Data

Just as our pricing is transparent with no hidden fees, so is our data practice. We are clear about what we collect and why. Please note that import taxes, duties, or customs fees are not included in your purchase price and are your responsibility, as they vary by country. These are handled by local authorities and are not within our data collection scope.

8. Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. The “Last Updated” date at the top will indicate the latest revision. We encourage you to review this page occasionally.